Building on the B2B Marketing Exchange legacy, our East Coast event is crafted for marketers, by marketers, delivering actionable insights through dynamic keynotes, breakout sessions, and hands-on workshops. Nestled in the vibrant Avalon community of Alpharetta, you’ll experience top-notch content, interactive programming, and exceptional networking opportunities—all at an unbeatable value. Join us this October to refine your marketing strategies, drive success for 2025 and beyond, and leave as a better marketer.
We had an amazing time at B2B Marketing Exchange East this October, filled with insightful keynotes, hands-on workshops, and invaluable networking opportunities. The energy and ideas shared by our incredible community made this year’s event truly special. If you’re eager for more, we’d love to see you at #B2BMX West, February 24-26, 2025, in Scottsdale, AZ. Let’s continue the momentum!
Pam DidnerÂ
VP of Marketing
Pam Didner, B2B Marketeer, Speaker, Author, and Podcaster, understands the challenges business professionals face every day. Her expertise is in strategic planning, B2B marketing, sales and marketing alignment, sales enablement, and more. She is a natural strategic thinker and tactical in execution. Â
Neil Patel
Co-Founder
Mason Cosby
Founder
Mason Cosby builds marketing programs that deliver millions using the Scrappy ABM methodology. Mason specializes in building Scrappy ABM programs on low budgets that drive high impact. Serving as the Marketing Lead at numerous boutique, bootstrapped businesses, Mason has Sourced over $4.5M in the past 3 years, driving a 15X ROI.
Our program featured three main tracks and three new engagement tracks, plus workshops, lunch & learns, case studies and labs, all designed to provide you with high-caliber, actionable content. Our sessions were curated to deliver insights that can be implemented immediately for tangible results.
Connection with industry peers, thought leaders, and potential partners through our structured networking programs, including the B2B Mentors, the CMO exchange, collaborative workshops, and intimate roundtable discussions. Our event is designed to foster meaningful connections that can lead to lasting business relationships and collaborations.
The Hotel at Avalon, located in the vibrant Avalon community in Alpharetta offers the perfect blend of professional development and leisure. This modern sanctuary offers a walkable environment with easy access to upscale shops, restaurants, and entertainment options, providing an ideal setting to foster connections and unwind after a day of learning.
Celebrate the brightest minds in B2B marketing with the B2B Innovator Awards! The awards are a chance for the community to recognize trailblazing leaders and innovative campaigns. The winners were honored during a live ceremony in Alpharetta, and the full list of the trailblazers will be announced soon!
A modern sanctuary in the heart of Alpharetta (a suburb of Atlanta), The Hotel at Avalon provides the perfect backdrop for learning, networking and innovation. Offering new, state-of-the-art facilities, the hotel is nestled within a walkable community featuring more than 75 luxury shops and 23 nearby restaurants. Â
A #B2BMX room block at the host hotel is now available. We encourage you to reserve your rooms as soon as possible before available rooms sell out or rates increase!
The #B2BMX East marketplace featured top-tier companies offering innovative solutions to enhance marketing efforts. With our AI-powered event platform, attendees received curated meeting recommendations tailored to connect them with the best-fit solution providers. To learn more about sponsorship opportunities for our next event – #B2BMX West – click here.
Featuring: Rob Volpe, Ignite 360
Featuring: Jessica Woodside, WIKA and Laura Lee, EVGMedia
Featuring: Christine Elliot, EY