In the last decade, every company has become a technology company. For today’s B2B leader, this shift has brought a crushing new level of complexity—disruptive technologies, shrinking budgets, and an urgent mandate to justify every investment. When the world is...
AI is reshaping demand generation from a volume game into a precision growth engine. Learn how advanced teams apply AI across targeting, content, and activation to capture real buying intent—and turn it into predictable, provable pipeline through real-world examples...
B2B buying behavior is changing every day, but too many demand gen programs still rely on the same old playbook. In this session, Anthony Gil at NetApp shares how his team is reimagining demand gen around the realities of the modern buying journey: fragmented...
In this Q&A session, Allan Kirkpatrick, Account-Based Marketing Lead for Deloitte Canada, joins Intentsify to discuss how his team has scaled account-based marketing using intent data to drive measurable business impact. The discussion examines how intent data has...
By 2026, “AI-powered” is no longer a differentiator—it’s the baseline. As every GTM team deploys autonomous agents and generative engines, we’ve entered the era of the “Infinite Content Graveyard,” where every whitepaper sounds the same and...
