Finny Friday: LinkedIn’s Live Talk Show Surpasses Traditional Webcast Benchmarks

B2B companies have quickly learned the value of video in a content strategy. The medium is no longer just for YouTube vloggers and B2C businesses, as 49% of respondents to Demand Gen Report’s 2018 Content Preferences Survey noted they prefer the format when making purchase decisions or self-educating. But B2B videos don’t have to be […]