Why Attend
Solve the industry’s biggest challenges facing B2B marketers, share innovative strategies, and network with leaders across all marketing functions. Join B2B Marketing Exchange to gain tested solutions you can take back to your team.
Top 5 Reasons To Attend B2BMX
SOLUTIONS TO TOP CHALLENGES
MEANINGFUL NETWORKING
ACTIONABLE CONTENT TRACKS
INTERACTIVE WORKSHOPS
TOP VENDORS IN ONE PLACE
Who Attends
The B2BMX audience is comprised of professional marketing and sales practitioners ready to reimagine their approach to revenue generation. Those who are eager to advance their brand, master their tech stack, and build the definitive blueprint for their annual revenue strategy.
If that’s you, B2B Marketing Exchange is for you. Job titles may include:
- Chief Marketing Officer
- Head of / VP of Marketing, Go-To-Market, Communications, Global Marketing, Marketing Strategy, ABM
- Director of Marketing
- Director of Demand Generation
- Director of ABM
- Director of Digital Marketing
- Director of Content Marketing
- Marketing Manager/Specialist
- Copywriter/Content Marketing
- Product Marketing
- Digital Marketing Manager
- Analyst/Marketing Operations
- Program Manager
From self-service buyer journeys to AI integration, each session addresses high-impact marketing challenges with actionable solutions. Expect deep dives into growth-focused strategies that go beyond the “fluff.”
Get a preview of our content line-up:
Networking Designed For Real Connections
Connect with CMOs, Directors, and other decision-makers at tailored networking events like the CMO Exchange and B2B Mentors program. These aren’t just meet-and-greets—every opportunity is designed to help you foster valuable relationships.
Explore the complete networking experience:
Bring Your Team & Save
Maximize your team’s experience with our group discount: save 30% when three or more colleagues attend! Attending as a group ensures you’ll return with actionable insights to support every department’s objectives.
Justify Your Trip
Need help making the case to your manager?
We’ve got you covered!
Our Justify Your Trip letter outlines the value and ROI you’ll gain by attending B2B Marketing Exchange.
Meet Leading Solution Providers In The #B2BMX Marketplace
Explore cutting-edge solutions from top marketing solution providers during meal breaks and networking sessions. Whether you’re looking to enhance your tech stack or explore new innovations, the Marketplace is your chance to meet with providers ready to support your goals.
Interested in sponsorship?
Blueprint Your Path To Success
Register now and join a community that’s shaping the future of B2B marketing.
Return with strategies to lead your team confidently in 2025.