Ⓒ 2024 Emerald X, LLC. All rights reserved.
Get the latest on B2B marketing’s top challenges, from growth under budget constraints to personalized, self-service experiences. Sessions will cover pressing topics like AI adoption, accurate performance measurement, and cutting through digital noise with impactful messaging.
This year’s theme, “Building Bridges, Breaking Barriers: Entering A New Era of B2B Marketing,” highlights the opportunity to forge connections and challenge outdated approaches to unlock innovation. Positioned at the start of the year, #B2BMX West empowers marketers to implement new strategies early, fostering a “new year, new possibilities” mindset for B2B success.
Choose from five specialized tracks—Demand Gen Summit, ABM In Action Live!, Sales Impact Summit, Content2Conversion, and GTM Strategy. These tracks dive into essential areas such as demand generation, sales enablement, account-based marketing, and content strategies, providing a comprehensive view of the industry’s leading practices and tools
Attend no-fluff sessions and workshops, uncovering real-world strategies that will resonate with your readers. Walk away with actionable insights, frameworks, and tools that address today’s most critical marketing and sales challenges in a landscape driven by self-service journeys and AI.
Explore a vibrant marketplace featuring the latest solutions shaping B2B marketing. From marketing technologies to agencies and associations, #B2BMX West will showcase tools that can serve as key features in your coverage.
Approved editorial media are eligible for a complimentary pass to the B2B Marketing Exchange West conference. Apply for a press pass by completing this form. Once we verify your credentials, we’ll send you a code to redeem your press pass. For all media and press inquiries, please contact us at [email protected].