The ONLY Killer Content Award decided by YOU!
We’ve narrowed down over 100 submissions to bring you 6 stand-out finalists who set the bar high with innovative and cutting-edge — not to mention, astonishingly creative — campaigns. Now it’s up to you to choose which brand will walk away with the accolade during our awards ceremony in Scottsdale!
Who should you vote for?
That, my friend, is entirely up to you. Below you’ll find our 6 finalists and links to check out some of their super cool content. Check them out below and cast your vote before the January 31, 2023 deadline!
Decent started as a health insurance provider and expanded to take care of broader business problems by launching a Professional Employer Organization (PEO). PEOs handle payroll, compliance, HR and benefit issues for small businesses. Not the most exciting things to create a visually grabby offline campaign around.
The Global Customer Engagement Report (GCER) is an annual research report Vonage has produced for the last 11 years. The purpose of the report is to understand the methods and channels that consumers prefer to communicate in, as well as their primary communications frustrations. This year, Vonage surveyed nearly 5,000 customers in 11 countries.
In early 2022, Paddle raised a Series D funding and acquired ProfitWell for $200m. Its target customers are SaaS founders and finance execs, so the team jumped on this unique opportunity to bring them behind the scenes of a tech acquisition — an aspiration of most SaaS founders. Paddle worked with award-winning documentary film maker Pip Piper to film video diaries, negotiations, announcements and celebrations, without really knowing if they would either close the acquisition successfully, or whether there would ever be a story worth telling.
The first phase of the ABM Play campaign came to life as an “inbounder’s playbook” and RollWorks brought those insights into an email subscription-based "ABM Play" series that engages and inspires prospects and supports customers executing successful ABM supported by RollWorks. The ABM Play of the Day series provides relevant, actionable, proven ABM plays that businesses of any size or maturity can use and achieve measurable impact to marketing and sales KPIs. It also served as a venue for RollWorks to up-level its own “thought leadership” by differentiating its recommendations as real, proven and actionable.
The GTM Lab is an exciting and engaging virtual event for professionals in the B2B marketing, sales and go-to-market space. This event offers attendees the opportunity to learn about the latest GTM tips, tricks and tactics from some of the most well-respected B2B influencers in the industry. Through a series of 30-minute panel discussions, attendees had the chance to engage with like-minded professionals and gain valuable insights that they can apply in their own companies. The event was free to attend and provided a wealth of knowledge and inspiration for those looking to enhance their GTM strategies.
In 2022, Arvig expanded its business into 25 data centers in 5 states—Minnesota, North Dakota, Illinois, Nebraska and Iowa — and grew its fiber network, which is 14,500 route miles long, by 1,000 miles. The company wanted an engaging and memorable way to let its existing wholesale customers and agents know about this expansion, as well as demonstrate just how big Arvig is now.
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