John Johansen
Sr. Director, Demand Generation & ABMDelineaJohn Johansen is currently the Senior Director of Demand Generation at Delinea. With 15+ years of experience across multiple areas of marketing, he has developed a passion for demand generation and marketing campaigns. His role is to make the marketing plan real, taking the messaging and creative outside the walls of a company to see how it performs in the market. Once programs are in market, he focuses on how to make them scale. Creativity and operations are two sides of the same coin, it is important to experiment with new things but with an eye towards repeatable success. Demand gen is the discipline that acts as the hub for other marketing functions to keep all work aligned and results oriented.
Winning Strategic Accounts Through Optimized Pipeline Conversion
For B2B marketers, strategic accounts aren’t just strategic - they’re essential. Join demand gen experts John Johansen and Suzy Krohn for 5 inside tip…For B2B marketers, strategic accounts aren’t just strategic - they’re essential. Join demand gen experts John Johansen and Suzy Krohn for 5 inside tips that have optimized conversions for their programs, and helped their sales teams win strategic acc…For B2B marketers, strategic accounts aren’t just strategic - they’re essential. Join demand gen experts John Johansen and Suzy Krohn for 5 inside tips that have optimized conversions for their programs, and helped their sales teams win strategic accounts. Hosted by Lead2Pipeline’s Co-Founder and CEO, Chip Klang.For B2B marketers, strategic accounts aren’t just strategic - they’re essential. Join demand gen experts John Johansen and Suzy Krohn for 5 inside tips that have optimized conversions for their programs, and helped their sales teams win strategic accounts. Hosted by Lead2Pipeline’s Co-Founder and CEO, Chip Klang.Show MoreClick the title to see all details
