February 22-24, 2027 • Omni La Costa Resort, Carlsbad, CA

Q

February 22-24, 2027 • Omni La Costa Resort, Carlsbad, CA

Q
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Chip Klang

Chip Klang

Co-Founder and CEOLead2Pipeline

Chip Klang is the Co-Founder and CEO of Lead2Pipeline, which helps the world’s most innovative B2B technology companies accelerate pipeline growth by connecting them with verified, in-market buyers—at scale and with full compliance. With more than 20 years in B2B demand generation, he’s built and led revenue-driving programs across the industry, including senior roles at QuinStreet, NetLine, and TechTarget. Those experiences shaped the vision behind Lead2Pipeline: to eliminate inefficiency, opacity, and wasted spend from traditional lead generation and replace it with a data-driven, GDPR-compliant approach focused exclusively on buyer intent. Today, Lead2Pipeline is a trusted demand generation partner to global brands such as Adobe, Salesforce, Splunk, and VMware. As CEO, Chip remains deeply involved in strategy, client success, and product evolution, ensuring customers consistently see measurable pipeline impact—not just leads. Outside of work, he’s a passionate supporter of animal welfare and protection.

 

Mon Mar 0911:30 AM – 12:00 PMBreakout 1: Luna 1-3

Winning Strategic Accounts Through Optimized Pipeline Conversion

For B2B marketers, strategic accounts aren’t just strategic - they’re essential. Join demand gen experts John Johansen and Suzy Krohn for 5 inside tip…For B2B marketers, strategic accounts aren’t just strategic - they’re essential. Join demand gen experts John Johansen and Suzy Krohn for 5 inside tips that have optimized conversions for their programs, and helped their sales teams win strategic acc…For B2B marketers, strategic accounts aren’t just strategic - they’re essential. Join demand gen experts John Johansen and Suzy Krohn for 5 inside tips that have optimized conversions for their programs, and helped their sales teams win strategic accounts. Hosted by Lead2Pipeline’s Co-Founder and CEO, Chip Klang.For B2B marketers, strategic accounts aren’t just strategic - they’re essential. Join demand gen experts John Johansen and Suzy Krohn for 5 inside tips that have optimized conversions for their programs, and helped their sales teams win strategic accounts. Hosted by Lead2Pipeline’s Co-Founder and CEO, Chip Klang.Show MoreClick the title to see all details

SessionSession TypeSessionSession Track
John Johansen
Suzy Krohn
Chip Klang
John Johansen
John JohansenSr. Director, Demand Generation & ABM, Delinea
Suzy Krohn
Suzy KrohnGlobal Digital Marketing Manager, Cloudflare
Chip Klang
Chip KlangCo-Founder and CEO, Lead2Pipeline
John Johansen
John JohansenSr. Director, Demand Generation & ABM, Delinea
Suzy Krohn
Suzy KrohnGlobal Digital Marketing Manager, Cloudflare
Chip Klang
Chip KlangCo-Founder and CEO, Lead2Pipeline
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