February 22-24, 2027 • Omni La Costa Resort, Carlsbad, CA

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February 22-24, 2027 • Omni La Costa Resort, Carlsbad, CA

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Building Community That Converts: Practical Models for Modern B2B Teams

Community-led growth isn’t a Slack channel or a sponsorship logo. It’s a structured way to build proximity to your buyers and turn engagement into pipeline. In this session, Kathleen Booth shares tactical playbooks from Pavilion and Sequel, breaking down how to build,...

Glow Golf After Dark – Hosted by ON24

Light up the night at the Omni La Costa greens. This is an exclusive, invite-only experience. Seats are strictly limited. Visit the ON24 Booth to secure your spot on the guest list.

West Coast Connections – Hosted by Knak and Technology Advice

Join Knak x Technology Advice for a fun, golden-hour gathering designed for real connection after Day 2 of B2BMX!  Whether you’re reconnecting with familiar faces or meeting new ones – this party is all about good food, good drinks, and even better company. ...