In the dynamic landscape of B2B marketing, staying ahead is not just an advantage—it’s a necessity. We’re excited to unveil an unmissable session at the upcoming B2B Marketing Exchange, featuring the esteemed Ruth Stevens from eMarketing Strategy.
Navigating the B2B Marketing Evolution
With business buyers’ behaviors continually evolving, B2B marketing has undergone a profound transformation. Ruth Stevens, a recognized authority in the field, will lead a high-energy session delving into the latest developments, tools, and techniques shaping the B2B marketing terrain.
What to Expect
Join us for an insightful exploration of what genuinely works in social media, content marketing, trade shows, database marketing and e-commerce. Ruth Stevens will unveil three cutting-edge technologies propelling business marketing to new heights, unravel the intricacies of B2B branding, spotlight five highly productive new strategies and shed light on why industry experts are declaring “Retention is the new acquisition” in the B2B realm.
Key Takeaways
- Discover three groundbreaking technologies elevating B2B marketing.
- Gain insights into the nuances of B2B branding.
- Explore five highly productive strategies worthy of your attention.
- Understand why experts are emphasizing retention over acquisition in B2B.
Prepare to Unlearn and Relearn
This session is not just a talk—it’s a paradigm shift. Ruth Stevens promises to challenge your preconceptions and equip you with fresh ideas and actionable takeaways that can redefine your B2B marketing approach.
View more details about the session here. To save your seat to see Ruth Stevens in-person this February, get your ticket to B2B Marketing Exchange today, and prepare to accelerate your 2024 marketing strategy!