February 22-24, 2027 • Omni La Costa Resort, Carlsbad, CA

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February 22-24, 2027 • Omni La Costa Resort, Carlsbad, CA

Q
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Victoria Albert

Victoria Albert

CMOINFUSE

Victoria Albert serves as INFUSE’s Chief Marketing Officer (CMO), leading global marketing and go-to-market (GTM) initiatives with a focus on impact and growth. She is known for pioneering a discoverability-to-revenue discipline that connects buyer behavior, data, and execution to measurable growth. Victoria operates at the intersection of insight and action, translating research into strategy and strategy into results. She is a frequent industry speaker on buyer trust, efficient growth, and demand excellence.

Mon Mar 0912:15 PM – 12:45 PMBreakout 1: Luna 1-3

AI, Trust, and Discoverability: What CMOs and GTM Teams Must Do Differently in 2026

Two forces are redefining modern B2B growth: the rise of AI-powered decision making and the increasing importance of discoverability as a direct path …Two forces are redefining modern B2B growth: the rise of AI-powered decision making and the increasing importance of discoverability as a direct path to revenue. Drawing on original research from more than 2,300 senior marketing and IT leaders, we wi…Two forces are redefining modern B2B growth: the rise of AI-powered decision making and the increasing importance of discoverability as a direct path to revenue. Drawing on original research from more than 2,300 senior marketing and IT leaders, we will examine how AI is simultaneously accelerating insight and eroding buyer trust, and why confidence in data, content, and vendors is now an executive-level priority. We will also explore how buyer be…Two forces are redefining modern B2B growth: the rise of AI-powered decision making and the increasing importance of discoverability as a direct path to revenue. Drawing on original research from more than 2,300 senior marketing and IT leaders, we will examine how AI is simultaneously accelerating insight and eroding buyer trust, and why confidence in data, content, and vendors is now an executive-level priority. We will also explore how buyer behavior is shifting in an era of generative AI, AI-powered search, and dark funnel activity, where growth increasingly depends on being found first, not just being better. Expect practical guidance for CMOs and GTM teams navigating trust, visibility, and revenue in a rapidly changing market.Show MoreClick the title to see all detailsShow More

SessionSession TypeSessionSession Track
Victoria Albert
Victoria AlbertCMO, INFUSE
Allow Registration:No
Capacity Unlimited:No