What Industry Experts Have To Say About #B2BMX
The B2B Marketing Exchange is a just a month away, and I’ve got to tell you, people are excited. Which is understandable considering the 2019 event is on track to be our biggest yet. For one, we’ve added new items to our agenda, including the CMO Mentors program and our Growth Marketing Curriculum. On top of that, we’ve worked diligently to bring […]
Lee Odden Divulges Key Ingredients For Influencer Marketing Success
Industry research shows a majority of marketers (55%) plan to allocate more of their budget for influencer marketing in 2019. Lee Odden, CEO and Co-Founder of TopRankMarketing, will discuss influencer marketing trends and how marketers can maximize their marketing dollars during a session at B2BMX 2019. In an exclusive interview with Demand Gen Report, Odden […]
The Marketing Advisor Network’s Samantha Stone Discusses Authentic Marketing In The Age Of AI
Sixty-four percent of marketers find using AI-powered tools very valuable to their organization, and AI adoption rates are only expected to increase in the coming years, according to industry research. In a B2BMX session, Samantha Stone, Founder and CMO of The Marketing Advisory Network, will explore how B2B marketers can leverage AI to develop scalable, […]
You Decide: Which Company Should Win The First Ever B2B’s Choice Award?
This year at the B2B Marketing Exchange, we’re introducing a brand new category to the Killer Content Awards and opening up voting to the public, so you’ll pick the winner for our first-ever B2B’s Choice Award. We’ve narrowed down the list to six finalists and asked each to submit a video explaining — in one minute […]
Exclusive Q&A: Keynote Speaker Tim Washer Discusses Humanizing B2B With Empathy, Humor
Who says B2B brands can’t be fun? For the comedian, producer and former B2B marketer Tim Washer, dropping the serious tone that is often implied with B2B business can help you stand out among the crowd and make a connection with buyers. In a keynote session at the B2B Marketing Exchange, Washer will explore how […]
Avoid The FOMO: Your Guide To Unlimited Post-B2BMX Fun In Scottsdale
Dry, desert heat in February. Sunshine and palm trees. Need I say more? It’s not often you get to attend a wintertime conference in a setting as beautiful and warm as Scottsdale, Ariz. That’s just one of the many reasons why attendees love the B2B Marketing Exchange — the weather and scenery are the cherries […]