Conference Resources
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View the collection of videos, slides, and audio from the 2018 B2B Marketing Exchange!
Resources are categorized by track.
[/vc_column_text][vc_empty_space height=”25px”][vc_tabs][vc_tab title=”General Sessions” tab_id=”1488219845-1-23″][vc_row_inner css=”.vc_custom_1488230758181{border-bottom-width: 5px !important;padding-top: 40px !important;padding-bottom: 40px !important;border-bottom-color: #dddddd !important;border-bottom-style: solid !important;}”][vc_column_inner width=”1/3″][mk_fancy_title tag_name=”h3″ size=”22″ txt_transform=”uppercase” font_family=”none” align=”center”]Humanizing The B2B Decision-Making Journey[/mk_fancy_title][mk_image src=”http://b2bmarketing.exchange/wp-content/uploads/2018/02/humanizing-the-b2b-decisionmaking-journey-1-638.jpg” image_size=”full” link=”https://www.youtube.com/watch?v=tNw3iFL2-58″ target=”_blank” align=”center” margin_bottom=”15″][vc_column_text]
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B2P: The Rise of Business to People
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Millennials & Influencer Marketing
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[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][mk_fancy_title tag_name=”h3″ size=”22″ txt_transform=”uppercase” font_family=”none” align=”center”]Putting Personalization To Work In B2B[/mk_fancy_title][mk_image src=”http://b2bmarketing.exchange/wp-content/uploads/2018/02/putting-personalization-to-work-in-b2b-how-brands-are-building-contextual-customer-journeys-1-638.jpg” image_size=”full” link=”https://www.youtube.com/watch?v=AqVvGxux5EE” target=”_blank” align=”center” margin_bottom=”15″][vc_column_text]
[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][mk_padding_divider size=”26″][mk_fancy_title tag_name=”h3″ size=”22″ txt_transform=”uppercase” font_family=”none” align=”center”]CMO Panel[/mk_fancy_title][mk_image src=”http://b2bmarketing.exchange/wp-content/uploads/2018/02/screenshot-2018-02-27-14.16.01.png” image_size=”full” link=”https://www.youtube.com/watch?v=WmkxxOsKRPk” target=”_blank” align=”center” margin_bottom=”15″][vc_column_text]
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Creativity: The New Marketing Imperative In The Age Of Artificial Intelligence
[/mk_fancy_title][mk_image src=”http://b2bmarketing.exchange/wp-content/uploads/2018/02/creativity-the-new-marketing-imperative-in-the-age-of-artificial-intelligence-1-638.jpg” image_size=”full” link=”https://www.slideshare.net/G3Com/creativity-the-new-marketing-imperative-in-the-age-of-artificial-intelligence” target=”_blank” align=”center” margin_bottom=”15″][vc_column_text]
[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][/vc_column_inner][/vc_row_inner][/vc_tab][vc_tab title=”Track: Content” tab_id=”1488219845-2-32″][vc_row_inner css=”.vc_custom_1488230758181{border-bottom-width: 5px !important;padding-top: 40px !important;padding-bottom: 40px !important;border-bottom-color: #dddddd !important;border-bottom-style: solid !important;}”][vc_column_inner width=”1/3″][mk_fancy_title tag_name=”h3″ size=”22″ txt_transform=”uppercase” font_family=”none” align=”center”]Content Transformation: The Back Story On Audience Centricity[/mk_fancy_title][mk_image src=”http://b2bmarketing.exchange/wp-content/uploads/2018/02/content-transformation-the-back-story-on-audience-centricity-1-638.jpg” image_size=”full” link=”https://www.slideshare.net/G3Com/content-transformation-the-back-story-on-audience-centricity” target=”_blank” align=”center” margin_bottom=”15″][vc_column_text]
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[/mk_fancy_title][mk_image src=”http://b2bmarketing.exchange/wp-content/uploads/2018/02/the-complexities-of-building-a-scalable-content-operation-1-638.jpg” image_size=”full” link=”https://www.slideshare.net/G3Com/the-complexities-of-building-a-scalable-content-operation” target=”_blank” align=”center” margin_bottom=”15″][vc_column_text]
[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner css=”.vc_custom_1488230758181{border-bottom-width: 5px !important;padding-top: 40px !important;padding-bottom: 40px !important;border-bottom-color: #dddddd !important;border-bottom-style: solid !important;}”][vc_column_inner width=”1/3″][mk_fancy_title tag_name=”h3″ size=”22″ txt_transform=”uppercase” font_family=”none” align=”center”]Writing And Publishing A Book As Part Of Your Content Marketing And Branding Strategies[/mk_fancy_title][mk_image src=”http://b2bmarketing.exchange/wp-content/uploads/2018/02/show-tell-writing-and-publishing-a-book-as-part-of-your-content-marketing-and-branding-strategies-1-638.jpg” image_size=”full” link=”https://www.slideshare.net/G3Com/show-tell-writing-and-publishing-a-book-as-part-of-your-content-marketing-and-branding-strategies” target=”_blank” align=”center” margin_bottom=”15″][vc_column_text]
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[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_tab][vc_tab title=”Track: Demand Gen” tab_id=”1488219886493-2-4″][vc_row_inner css=”.vc_custom_1488230758181{border-bottom-width: 5px !important;padding-top: 40px !important;padding-bottom: 40px !important;border-bottom-color: #dddddd !important;border-bottom-style: solid !important;}”][vc_column_inner width=”1/3″][mk_padding_divider size=”26″][mk_fancy_title tag_name=”h3″ size=”22″ txt_transform=”uppercase” font_family=”none” align=”center”]
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[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][/vc_column_inner][/vc_row_inner][/vc_tab][vc_tab title=”Track: ABM” tab_id=”1488219888857-3-5″][vc_row_inner css=”.vc_custom_1488230758181{border-bottom-width: 5px !important;padding-top: 40px !important;padding-bottom: 40px !important;border-bottom-color: #dddddd !important;border-bottom-style: solid !important;}”][vc_column_inner width=”1/3″][mk_fancy_title tag_name=”h3″ size=”22″ txt_transform=”uppercase” font_family=”none” align=”center”]
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Convergence of ABM & Predictive
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