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B2B Marketing Exchange (B2BMX) is a three-day conference designed for B2B marketers focused on driving revenue, accelerating growth, and executing smarter strategies. Learn more: https://b2bmarketing.exchange/
B2B marketers in demand generation, ABM, content, field marketing, RevOps, marketing operations, and executive leadership roles. Why attend: https://b2bmarketing.exchange/why-attend/
B2BMX is built specifically for B2B practitioners. Sessions prioritize practical execution, real case studies, and strategies you can implement immediately. About B2BMX: https://b2bmarketing.exchange/about/
March 9–11, 2026
Omni La Costa Resort & Spa
Carlsbad, California Event details: https://b2bmarketing.exchange/
Yes. The full agenda is published on the website and updated as additional speakers and sessions are announced. View agenda: https://b2bmarketing.exchange/agenda/
Sessions focus on AI in B2B, demand generation, ABM, content strategy, revenue alignment, data, pipeline growth, and modern GTM strategies. Explore sessions: https://b2bmarketing.exchange/agenda/
Registration includes access to all keynote presentations, breakout sessions, workshops, networking experiences, and the B2BMX Marketplace. Register here: https://b2bmarketing.exchange/registration/
Yes. Special pricing is available for teams. Contact the B2BMX team for more information. Registration & pricing: https://b2bmarketing.exchange/registration/
Team discounts are applied automatically during registration; please ensure all members are registered together in a single transaction to qualify for the savings.
All registrations and passes for B2BMX are final and non-refundable. We encourage attendees to review the agenda and ticket inclusions carefully before purchase. Promo codes are not valid for prior purchases or previously discounted passes.
You can register directly through the B2BMX website. Pricing increases as tiers sell out. Register now: https://b2bmarketing.exchange/registration/
Yes. B2B Marketing Exchange offers multiple built-in networking opportunities throughout the event. In the agenda, you’ll see dedicated sessions labeled “Networking Breaks,” plus extended time in the Marketplace, which is an excellent place to connect with peers and solution providers.
There are plenty of opportunities to meet, connect, and build meaningful relationships.
View the full agenda:
https://b2bmarketing.exchange/agenda/
The Marketplace is the exhibit hall where leading B2B solution providers showcase tools, platforms, and services to support marketing and revenue growth. Marketplace info: https://b2bmarketing.exchange/
Yes. A discounted room block is available at the Omni La Costa Resort & Spa for registered attendees, subject to availability. Hotel information: https://b2bmarketing.exchange/travel/
Select session recordings may be shared with attendees after the event. Event updates: https://b2bmarketing.exchange/
Yes. B2BMX offers an official event app to help you build your agenda, connect with attendees, message sponsors, and receive real-time updates during the event.
Use your registration details for seamless access to your schedule, speaker info, session bookmarks and networking tools. Download now on Google Play or the App Store. (link: https://nd1vu.app.link/B2BMX2026 – link will go to either google or apple depending on their phone, so only one link needed)
B2B Marketing Exchange (B2BMX) is a B2B marketing conference designed for marketers, revenue leaders, content strategists, and demand generation professionals. The event brings together the most engaged community of modern B2B practitioners for high-impact learning, advanced B2B marketing strategies, and meaningful networking in a collaborative, retreat-style environment.
B2BMX is held at the luxurious Omni La Costa Resort & Spa in Carlsbad, CA. This coastal location offers a perfect environment for focused learning, high-value networking, and strategic retreat, ensuring you return refreshed and ready to execute.
B2BMX is designed for B2B marketing, sales, and revenue professionals, including:
If you’re looking to elevate your modern B2B marketing skills or accelerate your organization’s revenue strategy, B2BMX is the place to be.
B2BMX is known for its high-calibre speakers, advanced marketing content, and retreat-style environment that supports deeper learning and real relationship building. Unlike traditional event formats, B2BMX focuses on high-impact, actionable strategies, nonpartisan insights from leading platforms, and a curated community that prioritizes meaningful conversation over surface-level sessions.
B2BMX offers one unified pass with multiple pricing tiers. Prices vary based on when you register, so we recommend securing your spot early to get the best rate.
Yes. We understand the challenge of prioritizing 50+ sessions. Your All-Access Pass includes post-event access to available recordings and slide decks from the general breakout and thought leadership sessions. This ensures that you can focus fully on networking and engaging on-site, knowing you can review key strategies and tactical takeaways with your team when you return.
Yes! We strongly encourage teams to attend together for unified learning and faster implementation of new strategies. Significant group discounts are available when three or more attendees from the same organization register simultaneously. The discount is automatically applied when your group size qualifies, and all members are registered in a single transaction.
Team discounts are applied automatically during registration; please ensure all members are registered together in a single transaction to qualify for the savings.
All registrations and passes for B2BMX are final and non-refundable. We encourage attendees to review the agenda and ticket inclusions carefully before purchase. Promo codes are not valid for prior purchases or previously discounted passes.