You’re in for a treat today, B2BMX Podcast listeners! We are thrilled to welcome our friend Tamsen Webster back to the pod to discuss her new book, “Find Your Red Thread: Make Your Ideas Irresistible.”
Tamsen is no stranger to the #B2BMX family — she’s led countless keynote addresses and workshops over the years and is a fan-favorite in our community. She’s a charismatic and lively speaker on the stage, and that same energy comes through on this week’s podcast episode.
In addition to discussing her new book, Tamsen shares all the tools and tips you need to succeed in bringing your great ideas to life in the B2B world. Listen in to hear:
- The top strategies for B2B teams to find their Red Thread and build upon it;
- The questions companies or individuals should ask themselves before presenting a big idea;
- Modern ways for presenters to get out of their heads and deliver a compelling presentation; and
- How finding the Red Thread helps teams strengthen their strategies and improve internal collaboration and consistency.