Today’s Episode is sponsored by Terminus.
Did you know that less than 1% of marketers have a shot at becoming a CMO? Most marketers have no clue on what it takes to become a CMO and even worse, they cannot ask or a get a straight answer from their CEO. The reality is that if you want this highly coveted spot in the executive suite, you need to build and manage key relationships, identify your superpower and answer some tough questions about your goals and vision for your life.
After more than 50 CMO interviews on the #FlipMyFunnel podcast and by being a two-time CMO himself, Sangram Vajre is ready to help you determine whether you’re suited for a CMO spot. This week’s episode, which is a replay from the B2B Sales & Marketing Exchange online experience, covers it all. Listen in and learn:
- How to determine whether daily tasks match your expertise and passion points;
- The top skills to acquire and master; and
- What path you need to take to work towards a CMO role.
If you want to see the visuals to support the sound, check out the session on-demand now. Bonus: You’ll get access to our 50+ other sessions and keynotes.
Many thanks to this week’s sponsor, Terminus!
Terminus gives revenue teams more data, more marketing channels, and more sales and marketing intelligence all in one single platform. Terminus is how modern companies acquire and retain customers by helping marketing, sales, and customer success generate revenue growth across every part of their funnel. See for yourself by scheduling a demo today.
