Ⓒ 2024 Emerald X, LLC. All rights reserved.
- February 24 - 26, 2025
- The Phoenician, Scottsdale
Bring Your Team, Build Your Strategy:
30% Off Group Passes To #B2BMX West
Join us at B2B Marketing Exchange West, February 24-26 in Scottsdale, and unlock exclusive savings by bringing your team! With a 30% discount for groups of three or more*, you and your colleagues can divide, conquer, and return with actionable strategies to drive 2025 success.
THREE DAYS OF ACTIONABLE INSIGHTS & CONNECTIONS
Industry-Leading Speakers To Inspire Your Team
Neil Patel co-founder of NP Digital
Neil Patel, co-founder of NP Digital, has been named one of Forbes’ Top 10 Marketers and is known for simplifying complex concepts and providing actionable advice. Neil’s mission is to make marketing knowledge accessible to all. With over 23 years of experience and a following of more than 3 million across social platforms, he continues to empower the marketing community. We are thrilled to have him join us once again on the #B2BMX stage!
Kate DiLeo
CEO of Kate DiLeo Branding
Kate DiLeo is a brand architect, author, and founder of Kate DiLeo Branding, a platform that helps organizations create brands that drive engagement and revenue. With a belief that brand is the fastest path to revenue, Kate teaches leaders to craft simple, provocative messaging that converts. During her workshop, attendees will learn to build go-to-market messaging that sparks meaningful conversations, wins prospects, and drives growth.
Morgan J. IngramCEO of AMP
Morgan J. Ingram is a four-time LinkedIn Top Sales Voice who transforms B2B sales strategies through impactful, revenue-generating video content. He has collaborated with industry giants such as Google, Snowflake, and HubSpot to build high-performing sales teams. Morgan will deliver a keynote on leveraging expert-driven content to accelerate pipeline growth and lead a workshop on mastering LinkedIn for lead generation.
Phyllis Davidson
VP and Principal Analyst at Forrester
Phyllis Davidson, VP and Principal Analyst at Forrester, brings decades of experience as a Silicon Valley B2B marketer specializing in content strategy. With expertise in applying innovative technologies, Phyllis helps marketers create insight-driven content plans and scalable personalization. During her keynote, she will share strategies for integrating AI and enhancing personalization to build effective content architectures that deliver measurable results.
Roderick Jefferson
CEO of Roderick Jefferson & Associates
Roderick Jefferson is a renowned sales enablement expert and the CEO of Roderick Jefferson & Associates, with a career dedicated to bridging the gap between sales and marketing teams. He is also the author of Sales Enablement 3.0, where he shares strategies to drive revenue and organizational alignment. At #B2BMX West, Roderick will lead an interactive Campfire Keynote focused on leveraging AI for productivity and growth.
Sabina Iyengar
CEO/Founder of Integrated Growth Marketing Services
Sabina Iyengar, founder of Integrated Growth Marketing Services, leverages over 25 years of B2B marketing expertise to help SaaS Go-to-Market executives achieve transformative growth and has a proven record in demand generation, ABM, and integrated marketing. During her session, Sabina will introduce her GROW-TAILOR-MATURE™ framework, offering insights on distinguishing growth marketing from demand generation to unlock long-term success.
Who Attends #B2BMX West?
#B2BMX West attracts a diverse group of senior marketers, demand generation experts, content strategists, and sales leaders from top B2B companies. Attendees include CMOs, VPs of Marketing, ABM specialists, and other decision-makers eager to network with peers and gain insights from industry experts. Here’s a glimpse of the professionals who join us at #B2BMX West:
- Chief Marketing Officer
- Head of / VP of Marketing, Go-To-Market, Communications, Global Marketing, Marketing Strategy, ABM
- Director of Marketing
- Director of Demand Generation
- Director of ABM
- Director of Digital Marketing
- Director of Content Marketing
- Marketing Manager/Specialist
- Copywriter/Content Marketing
- Product Marketing
- Digital Marketing Manager
- Analyst/Marketing Operations
- Program Manager
From self-service buyer journeys to AI integration, each session addresses high-impact marketing challenges with actionable solutions. Expect deep dives into growth-focused strategies that go beyond the “fluff.”
Get a preview of our content line-up:
If you don’t see your title, don’t fret! If you’re in a marketing role (or marketing adjacent) and want to learn more about driving B2B success in 2025, #B2BMX West is the place for you.
Bring Your Team & Save
Maximize your team’s experience with our group discount—save 30% when three or more colleagues attend! With five core tracks spanning key B2B marketing priorities, your team can divide and conquer to explore topics like ABM strategies, demand generation, and more. Attending as a group ensures you’ll return with actionable insights to support every department’s 2025 objectives:
Demand Gen Summit
Ideal for demand generation specialists, campaign managers, and marketing operations professionals who want to refine lead generation and nurture strategies.
ABM In Action Live!
Perfect for ABM marketers, strategists, and program managers focused on crafting targeted account-based experiences.
Sales Impact Summit
A must-attend for sales leaders, sales enablement pros, and marketing professionals aligning cross-functional teams for revenue impact.
Content2Conversion
Designed for content marketers, copywriters, and brand managers aiming to create high-performing, action-driving content.
GTM Strategy
Best suited for marketing strategists, business development leaders, and growth-focused executives building scalable go-to-market playbooks.
The Content Tracks
Demand Gen Summit
Refine demand strategies with sessions on lead generation, campaign optimization, and nurturing tactics that deliver measurable results.
ABM In Action Live!
Discover advanced approaches to account-based marketing, from strategic account planning to executing high-impact ABM programs.
Sales Impact Summit
Equip your team with strategies for aligning sales and marketing, enabling sales empowerment, and driving impactful revenue growth.
Content2Conversion
Dive into content-driven approaches that enhance brand storytelling, fuel customer engagement, and turn leads into loyal clients.
GTM Strategy
Uncover go-to-market plays that boost brand impact, improve targeting, and drive cohesive, cross-functional success across channels.
Industry Expert Speakers
#B2BMX West brings together a roster of powerhouse speakers who are not just leaders but pioneers in B2B marketing. Each speaker offers unique, real-world expertise that spans strategy, demand gen, ABM, content marketing, and more. Expect actionable insights from top industry executives, innovators, and practitioners who live and breathe B2B. These experts go beyond high-level ideas to deliver concrete strategies, case studies, and best practices you can immediately put to work. The 2025 lineup already includes experts such as Neil Patel, Roderick Jefferson, and Mason Cosby.
Pass Options
Choose from two pass types to get the best conference experience possible:
- Standard Pass: Includes access to all keynotes, breakout sessions, case studies, networking receptions, and on-demand access post-event.
- All-Access Pass: Everything in the Standard Pass, plus access to two exclusive workshops (on Monday and Wednesday) and participation in our B2B mentorship program for one-on-one conversations with industry leaders.
Register using the link below to secure the pass type of choice and start planning your ultimate B2B experience!
Find The Perfect Pass For Your Group
Last Chance Rate 1/11/25 – 2/7/25 | Standard Rate 2/8/25 – 2/26/25 | |
|---|---|---|
All-Access Pass Everything in the Standard Pass, plus access to two hands-on workshops (on Monday and Wednesday) and participation in our B2B mentorship program for one-on-one conversations with industry leaders. | ||
Standard Pass Includes access to all keynotes, breakout sessions, case studies, and networking receptions. |
Keynotes | Breakouts | Marketplace | Networking Receptions | Case Studies | Two Workshops | B2B Mentors | On-Demand Access (Add. Fee) | Price | Group Rate Price | |
|---|---|---|---|---|---|---|---|---|---|---|
Standard Pass | X | X | $1,536.50 | |||||||
All-Access Pass | $1,641.50 |
* Group discount automatically applied at checkout for three (3) or more attendees registered in a single transaction. Prices shown reflect the per-pass cost after the 30% group discount is applied.
Blueprint Your Team’s Success
#B2BMX West is more than just a conference—it’s a launchpad for your organization’s growth. From gaining insights to building connections, you’ll return with a blueprint for success in 2025.