Ⓒ 2024 Emerald X, LLC. All rights reserved.
- February 24 - 26, 2025
- The Phoenician, Scottsdale
#B2BMX West:
Your Blueprint To 2025 Success
Join us at B2B Marketing Exchange West, February 24-26 in Scottsdale, to tackle today’s biggest challenges and turn them into opportunities. Learn from industry experts, connect with top marketers and decision-makers, and gain strategies you can put into action right away.
THREE DAYS OF ACTIONABLE INSIGHTS & CONNECTIONS
Industry-Leading Speakers You Won’t Want To Miss
Neil Patel co-founder of NP Digital
Neil Patel, co-founder of NP Digital, has been named one of Forbes’ Top 10 Marketers and is known for simplifying complex concepts and providing actionable advice. Neil’s mission is to make marketing knowledge accessible to all. With over 23 years of experience and a following of more than 3 million across social platforms, he continues to empower the marketing community. We are thrilled to have him join us once again on the #B2BMX stage!
Kate DiLeo
CEO of Kate DiLeo Branding
Kate DiLeo is a brand architect, author, and founder of Kate DiLeo Branding, a platform that helps organizations create brands that drive engagement and revenue. With a belief that brand is the fastest path to revenue, Kate teaches leaders to craft simple, provocative messaging that converts. During her workshop, attendees will learn to build go-to-market messaging that sparks meaningful conversations, wins prospects, and drives growth.
Morgan J. IngramCEO of AMP
Morgan J. Ingram is a four-time LinkedIn Top Sales Voice who transforms B2B sales strategies through impactful, revenue-generating video content. He has collaborated with industry giants such as Google, Snowflake, and HubSpot to build high-performing sales teams. Morgan will deliver a keynote on leveraging expert-driven content to accelerate pipeline growth and lead a workshop on mastering LinkedIn for lead generation.
Phyllis Davidson
VP and Principal Analyst at Forrester
Phyllis Davidson, VP and Principal Analyst at Forrester, brings decades of experience as a Silicon Valley B2B marketer specializing in content strategy. With expertise in applying innovative technologies, Phyllis helps marketers create insight-driven content plans and scalable personalization. During her keynote, she will share strategies for integrating AI and enhancing personalization to build effective content architectures that deliver measurable results.
Roderick Jefferson
CEO of Roderick Jefferson & Associates
Roderick Jefferson is a renowned sales enablement expert and the CEO of Roderick Jefferson & Associates, with a career dedicated to bridging the gap between sales and marketing teams. He is also the author of Sales Enablement 3.0, where he shares strategies to drive revenue and organizational alignment. At #B2BMX West, Roderick will lead an interactive Campfire Keynote focused on leveraging AI for productivity and growth.
Sabina Iyengar
CEO/Founder of Integrated Growth Marketing Services
Sabina Iyengar, founder of Integrated Growth Marketing Services, leverages over 25 years of B2B marketing expertise to help SaaS Go-to-Market executives achieve transformative growth and has a proven record in demand generation, ABM, and integrated marketing. During her session, Sabina will introduce her GROW-TAILOR-MATURE™ framework, offering insights on distinguishing growth marketing from demand generation to unlock long-term success.
Top 5 Reasons To Attend #B2BMX West
SOLUTIONS TO TOP CHALLENGES
From self-service buyer journeys to AI integration, every session tackles key challenges with actionable insights and growth-focused strategies.
MEANINGFUL NETWORKING
Join CMOs, Directors, and decision-makers in focused events like the CMO Exchange and B2B Mentors program. Build real, valuable connections.
ACTIONABLE CONTENT TRACKS
Five focused tracks ensure your team leaves with strategies to drive 2025 success. Divide, conquer, and share the knowledge.
INTERACTIVE WORKSHOPS
Expanded workshops let you apply new frameworks directly to your plans. All-Access Pass holders get hands-on, guided learning.
TOP VENDORS IN ONE PLACE
Meet top marketing solution providers in the Marketplace during meal breaks and networking. Find tools to enhance your strategy.
Who Attends #B2BMX West?
#B2BMX West attracts a diverse group of senior marketers, demand generation experts, content strategists, and sales leaders from top B2B companies. Attendees include CMOs, VPs of Marketing, ABM specialists, and other decision-makers eager to network with peers and gain insights from industry experts. Here’s a glimpse of the professionals who join us at #B2BMX West:
- Chief Marketing Officer
- Head of / VP of Marketing, Go-To-Market, Communications, Global Marketing, Marketing Strategy, ABM
- Director of Marketing
- Director of Demand Generation
- Director of ABM
- Director of Digital Marketing
- Director of Content Marketing
- Marketing Manager/Specialist
- Copywriter/Content Marketing
- Digital Marketing Manager
- Analyst/Marketing Operations
- Program Manager
From self-service buyer journeys to AI integration, each session addresses high-impact marketing challenges with actionable solutions. Expect deep dives into growth-focused strategies that go beyond the “fluff.”
Get a preview of our content line-up:
If you don’t see your title, don’t fret! If you’re in a marketing role (or marketing adjacent) and want to learn more about driving B2B success in 2025, #B2BMX West is the place for you.
Networking Designed For Real Connections
Connect with CMOs, Directors, and other decision-makers at tailored networking events like the CMO Exchange and B2B Mentors program. These aren’t just meet-and-greets—every opportunity is designed to help you foster valuable relationships.
Explore the complete networking experience:
Bring Your Team & Save
Maximize your team’s experience with our group discount—save 30% when three or more colleagues attend! With five core tracks spanning key B2B marketing priorities, your team can divide and conquer to explore topics like ABM strategies, demand generation, and more. Attending as a group ensures you’ll return with actionable insights to support every department’s 2025 objectives:
Demand Gen Summit
Ideal for demand generation specialists, campaign managers, and marketing operations professionals who want to refine lead generation and nurture strategies.
ABM In Action Live!
Perfect for ABM marketers, strategists, and program managers focused on crafting targeted account-based experiences.
Sales Impact Summit
A must-attend for sales leaders, sales enablement pros, and marketing professionals aligning cross-functional teams for revenue impact.
Content2Conversion
Designed for content marketers, copywriters, and brand managers aiming to create high-performing, action-driving content.
GTM Strategy
Best suited for marketing strategists, business development leaders, and growth-focused executives building scalable go-to-market playbooks.
Justify Your Trip
Need help making the case to your manager? We’ve got you covered! Our Justify Your Trip letter outlines the value and ROI you’ll gain by attending #B2BMX West. Show your manager how the event will help you uncover cutting-edge strategies, learn from industry experts, and make valuable connections that will benefit your organization.
Find The Perfect Pass For Your #B2BMX Experience
Holiday Rate 12/7/24 – 1/10/25 | Last Chance Rate 1/11/25 – 2/7/25 | Standard Rate 2/8/25 – 2/26/25 | |
|---|---|---|---|
All-Access Pass Everything in the Standard Pass, plus access to two hands-on workshops (on Monday and Wednesday) and participation in our B2B mentorship program for one-on-one conversations with industry leaders. | $1,795 | $2,095 | $2,345 |
Standard Pass Includes access to all keynotes, breakout sessions, case studies, and networking receptions. | $1,595 | $1,945 | $2,195 |
Keynotes | Breakouts | Marketplace | Networking Receptions | Case Studies | Two Workshops | B2B Mentors | On-Demand Access (Add. Fee) | Price | |
|---|---|---|---|---|---|---|---|---|---|
Standard Pass | X | X | $2,195 | ||||||
All-Access Pass | $2,345 |
Blueprint Your Path To Success
Register now and join a community that’s shaping the future of B2B marketing.
Return with strategies to lead your team confidently in 2025.