BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Session Board//Session Board//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
BEGIN:VEVENT
UID:987509583-20260310T093000Z@b2bmarketing.exchange
DTSTAMP:20260610T220037Z
DTSTART:20260310T093000Z
DTEND:20260310T101500Z
SUMMARY:You Can Just Build Things
DESCRIPTION:We are entering a moment where motivated\, curious people can build things that once felt impossible. In this talk why daily AI use beats theoretical value\, and how B2B marketers should rethink their role as builders\, not just operators. We will look at how broadening your skill set across research\, analysis\, automation\, and creation changes what a single person or team can accomplish. Throughout the talk\, you’ll see live demos and real data that make it feel practical\, achievable\, and (hopefully) pretty fun.
LOCATION:Main Room
END:VEVENT
END:VCALENDAR