Karine Elsen

Senior Director, Partner Marketing

Cisco

Karine joined Cisco’s US Channel Marketing team in June, 2005 as Senior Manager supporting architectural and vertical demand creation. During the first 5 years, her team was responsible for building out the program infrastructure in Partner Marketing Central, and evolving the demand generation model from standalone activities to fully integrated campaigns across all architectures. In March of 2010, Karine took over the distribution marketing team, leveraging her extensive experience in distribution from her time before Cisco. Karine became Director of US Partner Marketing in 2012, where she provided leadership and hands-on management to define and execute all marketing related plans for Cisco’s top partner community. Karine moved to the Global Marketing Team in 2016, as Director of Global Partner Marketing Programs. Today, Karine leads the Global Routes to Market and Programs Marketing Team. Her team is responsible for building global marketing plans with strategic partners and scaling marketing programs and campaigns with and through Cisco’s ecosystem partners, distributors and resellers. Before Cisco, Karine worked for Tata Consultancy services, Microsoft (Business Software Allliance) and Ingram Micro. Karine has a Bachelor’s Degree in English/French Translation from the University of Leuven, and a Masters degree in Marketing Administration (MMA) from ICHEC, Belgium. She currently resides in Austin, TX with her husband and 2 dogs.

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