Judy Ash

Big Switch Networks

Judy Ash is the Head of Corporate Marketing for Big Switch Networks, She’s responsible for all aspects of Demand Center marketing for the company. From digital to events, both online & live, to field & channel marketing, her team delivers pipeline via integrated marketing programs resulting in 2x growth, year over year. Prior to Big Switch, Judy lead global marketing for Enphase Energy, the leader in solar technology and home energy management solutions. She has 20+ years’ experience in high tech marketing and integrated marketing practices, having spearheaded the creation of integrated marketing practices at NetApp and led the integration of HP Services marketing function through HP-Compaq merger. Judy is known for her expertise in operational demand generation from startup to scale, innovative results-driven marketing programs, and is passionate about MarTech, operations & metrics to drive continuous improvement across sales & marketing teams.